Interactive Kiosk and Digital Signage for customer experience & advertising
We are in the era of digital information and all companies are adopting new technologies to communicate with the world! Multitouch tables, kiosks, digital signage and video walls are currently the most effective technological tools to achieve the best results marketing and advertising
The advertising, marketing and new experience sectors, are those which have a natural propensity to acquire this digital and / or interactive advertising platform through the installation of interactive kiosks and digital signage.
Until now these areas were restricted to one type of communication through ads in newspapers, magazines, promotional brochures or internet communications (digital newsletters, etc.), however new digital platforms have revolutionized the way this type of business communicates with their target.
With multitouch kiosks and digital advertising panels it becomes possible to create real time campaigns by zones, schedules, etc.., You can place dynamic ads in certain distinct areas of the city where kiosks or advertising panels are physically placed.
We know that segmentation has always been concern in marketing and advertising agencies. With multitouch kiosks and digital signage, combined with technologically advanced facial recognition software’s it is now possible to activate a particular advertisement, in the case of a male or female person.
It’s possible with these platforms that all the digital advertising network is connected with each other, and the management of all content transmitted to the interactive kiosks or advertising display can be done remotely, in a very simple way and simultaneously to two, five or ten Kiosk / digital signage panels.
Businesses want to transmit to the visitor in modern, innovative and dynamic ways. The visual aspect (image of companies) is increasingly a differentiating factor, and that is why brands are using multitouch kiosk, interactive verticals, digital signage and video walls to promote their products and services.
Digital Signage, multitouch kiosks, interactive mirrors and video walls are thus an increasingly indispensable tool in this sector to work as:
Products promotion by companies / stores
Inform and publish different ads this companies made
Photo kiosks for experience companies.
Two-way interactive ads (advertising material in which the public is invited to participate actively responding to interactive quizzes)
Targeting Advertising (the ads can be changed automatically without human intervention through recognition software)
Service Management / Queue Management (flow control of customers)
Multitouch Interactive ads (for events organized by marketing and advertising companies).
We are in the era of digital information and all companies are adopting new technologies to communicate with the world! The multitouch kiosks, digital signage, interactive verticals and video walls are currently very effective technological tools to achieve the best results marketing and advertising.
Interactive Design Café was listed as a leading Service Design Agency by Forrester Research in 2013 (pg 19-34) View Report
Our multitouch tables, kiosks, verticals and video wall products are known for their original designs, exceptional quality, affordable price and unbeatable performance. We develop both hardware and software for advertising agencies, brands, airports, retail, shopping malls, train stations, movie theaters, public and commercial spaces.